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Be Kind Research

Improve your process

Be Kind Research

Improve your process

Improve your process

If you talk to your end customer, at any point in their customer journey with you, you are a researcher.

Some examples:

CEO or Founder: You’re making sure the product meets the needs of your ideal or assumed customer.

Customer support: Yo

Convincing others to do the right thing feels like a stupid concept. Unfortunately it’s a lot of what you find yourself doing.

I’ve seen design teams burnout over this very topic and some be vilified for even bringing it up. I’ve b

This is just a start in changing your perspective on ‘inclusive’ research.

It does not mean having a total number of certain backgrounds or impairments, it’s about understanding the true needs of the widest spectrum of human being

Neuroinclusion in design was everywhere at Clerkenwell last week. (Yay!)

So many talks and events that I couldn’t attend them all.

Here are some of my favourite quotes from the 3 days because of how much we resonate with those words at BKR.

Beautiful designs, wonderful storytelling, all great examples of what can happen when you truly listen to the lived experiences and challenges faced by your customers.

(Only the first page is my original content, the rest is there to show you some

3 quick tips to making Inclusive invites.

Send your questions ahead of time. Without this, a lot of needs cannot be met. You’re asking them about their own experiences, why is it matter if they can prepare? When you give them time, they are l

Set up your research right.

Set clear project goals from the start. Get this from the brief and agree if with whoever commissioned the research what the ultimate goal is. If you’re on your own here (I believe in you!) then set your own goals.

Participatory design practice is fundamentally about collaboration and working with the audience who will be impacted by a design.

It is a practice I love doing and have taken its principles into not-so-obviously-participatory (catchy) work. This,

Making products that are wanted, needed, and might change someone’s life? Here’s some things to remember:

- set up conversations with your real audiences safely and inclusively

- ask them what they need to participate fully (and do the

Improving how you talk to people can help understand product market fit.

Be Kind Research spent the day with @wearesapph during Lesbian Visibility Week to understand the true market fit and ensure as the product builds, they are understanding the r

Be Kind Research

Improving how you communicate with your customers to turn your research insights into real-world, inclusive, life changing designs.

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